In late September, the Journal published its first story using Doppler News AI, a custom tool built to help expand the publication’s midterms coverage. So far, Doppler has ingested more than 25 million TikTok videos, roughly 500,000 podcast episodes, and thousands of Instagram videos and cable news segments. The Journal uses the tool to monitor trends across the internet and to identify voter priorities, concerns, and sentiments that traditional polling might miss.
The Wall Street Journal’s new AI tool, “Doppler,” forecasts the issues that will shape the midterm electionsniemanlab.orgAhead of Election Day, the tool has ingested 25 million TikTok videos and 500,000 podcasts to gain new insight into U.S. voters.






